WORKING EFFECTIVELY ON ENVIRONMENTAL ISSUES
Today, surveys are confronted by a public generally distrustful and frustrated with what it sees as science's inability to provide simple solutions to environmental problems. This has led to an important loss of credibility for the scientific process and a pervasive anti-intellectualism that seriously challenges the future of our surveys. This trend must be overcome if proper programming priorities are to be established and adequately funded, and indeed, if surveys are to survive as responsibly objective representatives of the public and the environment. Carefully managed programs of public involvement in survey programming that anticipate such debates is the way to reverse this trend and to keeping the surveys' public perception profiles above positional politics and the budget impacts that usually accompanies them.