IMAGES IN THE DARK: THE CHANGING PERCEPTION OF RADIATION IN THE SOCIAL REALM
It wasn’t long after the discovery of polonium and radium, by the Henri Becquerel and Marie and Pierre Curie, that a medicinal use for the novel material was envisioned. This served to enhance the image of a “healing substance” by society. Shortly after, many products, from bottled water to cooking equipment, were created and marketed for their healing properties because they also contained a portion of this new, radioactive material. One such use of radium was as an ingredient in paint for watch dials. The radium caused a glow allowing the painted numbers on the dial to be seen at night; especially useful for the military during WWI. Slowly, however, the women painting these dials became ill with dental problems, tumors and carcinomas, and bone necrosis, then they started dying. Eventually it became evident that the cause for the deaths was the exposure to radium. Women “pointed” their paintbrushes with their lips incidentally ingesting small amounts of radium each time. They became known in the news as the “women doomed to die” because of the surety of their impending fate. As sympathy for the women gained, the image of radiation or radioactivity in society also changed.